ONCHAN, Isle of Man, June 30: The globe's quickest man,
Usain Bolt, and the globe's comical man, Kevin Hart, are going face-to-face to perceive
who has the most nonconformist mind, in a contest offered by PokerStars, an
Amaya Inc. product. The duo will be endeavoring to outmaneuver one another in
the largest social media clash of the year, commencing ON Thursday under the
#GameOn hashtag.
#GameOn views the celebrity’s showdown in a clash of jocularities
expending the metrics of their social media channels as scorecards, permitting aficionados
to choose who emerges victorious in each combat. Their competition will conclude
in a live direct clash at the poker table in January 2018 during PokerStars Championship
Bahamas. #GameOn will support the essential features and skills of poker with contests
to comprise reading people, scamming and peril administration.
The competition between the world-record creator and one of
the leading Hollywood celebrities first commenced four years before when they contested
each other on the basketball court at an NBA All-Star Celebrity Game - only capabilities
for Kevin to outmaneuver Usain.
Their clash of faculties is set to begin once more, this
time on social media and trails on from the worldwide accomplishment of
#raiseit, a PokerStars promotion presenting football wonders Neymar Jr, Ronaldo
Luis Nazario and Cristiano Ronaldo, along with basketball celebrity Dwyane
Wade. The sporting champions displayed their remarkable sporting talents in an attempt
to #raiseit to the subsequent plane and out-do each other.
"Usain and Kevin represent two of the most popular
personalities on social media, each with unique characteristics and loyal
worldwide fans," revealed Director of Poker Marketing at PokerStars Vadim
Soloveychik, adding, "It's the fast vs the funny. The gloves are off and
it's about to go down. There can be only one winner and it will take a smart,
shrewd, maverick mind to win this battle."
The promotion was created by London-based creative agency
Gravity Road.
Gravity Road Founding Partner, Mark Boyd, stated, “Social
media likes a battle between favorite celebrities. #GameOn builds on that
social behavior, with an idea designed to work organically. Many brands treat
social media as a collection of consumers and not audiences. That understanding
of what people want to spend time with is hard baked into the #GameOn idea.
Usain and Kevin are natural competitors and are already getting worked up about
this. So who knows how it will end."
PokerStars runs the globe's most well-liked online poker
sites, aiding the worldwide poker group. Since it commenced in 2001, PokerStars
has become the foremost preference of players all over the globe, with more day-to-day
contests than anyplace else and with the finest online safety. Over 165 billion
hands have been apportioned on PokerStars, which is in excess of any other
site.
PokerStars is the leading product of Rational Group, which
is eventually possessed by Amaya Inc. and possesses gaming and connected trades
and products, comprising PokerStars, PokerStars Casino, BetStars, Full Tilt,
StarsDraft, and the PokerStars Championship and PokerStars Festival live poker
tour products (including the European Poker Tour, PokerStars Caribbean
Adventure, Latin American Poker Tour along with the Asia Pacific Poker Tour).
PokerStars is the globe's most approved online gaming product, holding authorizations
or connected functioning endorsements in 17 jurisdictions. PokerStars.com and
PokerStars.eu function worldwide under permissions from the Isle of Man and
Malta governments, correspondingly.
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