Usain Bolt and Kevin Hart Commence a Clash of Faculties with PokerStars #GameOn Contest, its speedy vs amusing in social media fight



ONCHAN, Isle of Man, June 30: The globe's quickest man, Usain Bolt, and the globe's comical man, Kevin Hart, are going face-to-face to perceive who has the most nonconformist mind, in a contest offered by PokerStars, an Amaya Inc. product. The duo will be endeavoring to outmaneuver one another in the largest social media clash of the year, commencing ON Thursday under the #GameOn hashtag.

#GameOn views the celebrity’s showdown in a clash of jocularities expending the metrics of their social media channels as scorecards, permitting aficionados to choose who emerges victorious in each combat. Their competition will conclude in a live direct clash at the poker table in January 2018 during PokerStars Championship Bahamas. #GameOn will support the essential features and skills of poker with contests to comprise reading people, scamming and peril administration.

The competition between the world-record creator and one of the leading Hollywood celebrities first commenced four years before when they contested each other on the basketball court at an NBA All-Star Celebrity Game - only capabilities for Kevin to outmaneuver Usain.

Their clash of faculties is set to begin once more, this time on social media and trails on from the worldwide accomplishment of #raiseit, a PokerStars promotion presenting football wonders Neymar Jr, Ronaldo Luis Nazario and Cristiano Ronaldo, along with basketball celebrity Dwyane Wade. The sporting champions displayed their remarkable sporting talents in an attempt to #raiseit to the subsequent plane and out-do each other.

"Usain and Kevin represent two of the most popular personalities on social media, each with unique characteristics and loyal worldwide fans," revealed Director of Poker Marketing at PokerStars Vadim Soloveychik, adding, "It's the fast vs the funny. The gloves are off and it's about to go down. There can be only one winner and it will take a smart, shrewd, maverick mind to win this battle."

The promotion was created by London-based creative agency Gravity Road.

Gravity Road Founding Partner, Mark Boyd, stated, “Social media likes a battle between favorite celebrities. #GameOn builds on that social behavior, with an idea designed to work organically. Many brands treat social media as a collection of consumers and not audiences. That understanding of what people want to spend time with is hard baked into the #GameOn idea. Usain and Kevin are natural competitors and are already getting worked up about this. So who knows how it will end." 

PokerStars runs the globe's most well-liked online poker sites, aiding the worldwide poker group. Since it commenced in 2001, PokerStars has become the foremost preference of players all over the globe, with more day-to-day contests than anyplace else and with the finest online safety. Over 165 billion hands have been apportioned on PokerStars, which is in excess of any other site.

PokerStars is the leading product of Rational Group, which is eventually possessed by Amaya Inc. and possesses gaming and connected trades and products, comprising PokerStars, PokerStars Casino, BetStars, Full Tilt, StarsDraft, and the PokerStars Championship and PokerStars Festival live poker tour products (including the European Poker Tour, PokerStars Caribbean Adventure, Latin American Poker Tour along with the Asia Pacific Poker Tour). PokerStars is the globe's most approved online gaming product, holding authorizations or connected functioning endorsements in 17 jurisdictions. PokerStars.com and PokerStars.eu function worldwide under permissions from the Isle of Man and Malta governments, correspondingly.

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