FITAID Recommences Collaboration with Top Endurance Brand Spartan in US and Canada for Multi-Year Term LI

BOSTON, Feb. 5: FITAID, the recovery beverage of LIFEAID Beverage Co. has revived its collaboration with Spartan®, the globe's top endurance sports and wellness product, sustaining its position as the "official Recovery Beverage" of Spartan North America, as component of a multi-year agreement. "Spartan athletes have long-come to know and love cracking open a FITAID when they reach the finish line as the first step to their recovery," said Spartan's Vice President of Global Partnerships, Ian Lawson. "Our community relies on FITAID more than ever to fuel a clean recovery from training day to race day. We're excited and honored to continue our FITAID partnership for years to come – they have been with us from the beginning and are truly part of the Spartan family." As part of the multi-year partnership, FITAID will be served to all racers after they cross the finish line at scheduled 2021 Spartan events in the US and Canada to aid in recovery, in addition to on-site branding. The official recovery beverage will also receive integration on Spartan.com, Spartan's social media and the Spartan Up! Podcast. "Spartan is an ethos and movement. It has always been more than what happens on a single race day. It's a mindset of perseverance, individual commitment and collective community building with other passionate athletes," says Aaron Hinde, co-founder and president of LIFEAID Beverage Co. Orion Melehan, fellow co-founder and CEO adds, "These parallels in our two organizations and the community we both serve stand as the foundation of our continued partnership." As a partner since 2015, FITAID has become an essential part of the nutrition-conscious Spartan Community. With millions living and breathing the Spartan Lifestyle, the recovery beverage is paramount in the daily, active lives of millions. ABOUT LIFEAID BEVERAGE CO. With a focus on great-tasting, wellness-enhancing and solutions-driven supplement products, LIFEAID Beverage Co. has become a trusted brand among health- and performance-conscious consumers. LIFEAID offers a range of "vitamins you'll actually enjoy drinking" including: FITAID, FOCUSAID, PARTYAID, IMMUNITIYAID, LIFEAID, GOLFERAID and the newly launched Keto-friendly FITAID ZERO and FITAID RX ZERO. The FITAID line is currently the #1 Post-Workout Recovery Drink in America as well as the Official Sponsor of the U.S. Spartan Race Series. Visit Lifeaidbevco.com for more information. ABOUT SPARTAN Spartan is a global experiential sport and wellness brand with a 10 million+ strong community. We create transformational experiences, products, and content to help people, companies and teams tear down boundaries and expand what they believe to be possible. Spartan combines large scale global events with a vibrant digital Content and Community Platform. With more than 250 events across more than 40 countries on six continents, Spartan is the world's leading extreme wellness and endurance brand. Visit spartan.com for more information and registration.

Healthfully™ Extends Utilisation of Platform to Wellness Services and Combines Remote Monitoring

LOS ANGELES, Feb 5: Healthfully, a business healthcare solutions company, revealed that its client health platform is presently sustaining wellness tracking and services. This capability has been executed at the Flagler Health+ health system. A significant constituent of this platform expansion is Healthfully's combination of data feeds from an array of remote patient monitoring gadgets. Healthfully has partnered with Flagler Health+ to deliver intelligent experiences that eliminate friction throughout all aspects of the healthcare journey. Consumers have a single point of entry through the Flagler Health+ Anywhere app, which supports scheduling, telemedicine, bill pay, health and wellness programs, and connecting individuals to online health and support communities. Use of the solution has been progressively expanded across care settings, including primary care, behavioral health, surgery, radiology, pediatrics, hospitalists, and many others. Healthfully's integration includes fitness trackers, smart watches, weight scales, SpO2, and other remote devices. Data from these devices enhances the Healthfully platform to provide full support for wellness services provided by health coaches and care providers such as nutrition, fitness, and chronic care management. Paul Viskovich, Healthfully CEO, said, "This latest platform expansion adds value to health systems in their drive to expand service offerings, incorporating RPM & wellness services into their overall patient relationships. It enhances patient engagement, experience and satisfaction and improves outcomes." About Healthfully Healthfully unifies access, support, and rewards to optimize consumer health. We provide enterprise organizations with a white-label, digital health experience platform to engage and empower consumers on their health and wellness journey. The platform blends compelling and valuable functions, intelligence, and content for patients, consumers, and communities, creating a great patient experience and helping achieve the goals of value-based care and population health management.

Encouraging Tendency Persists for US Tech Segment Employment, CompTIA Evaluation Reveals

DOWNERS GROVE, Ill., Feb. 5: Recruitment in the U.S. technology segment persister on an ascending trajectory in January, with employers adding 19,500 jobs, an evaluation by CompTIA, the nonprofit association for the information technology (IT) and workforce, shows. Four of the five tech sector employment categories recorded job gains, according to the "Employment Situation" report released today by the U.S. Department of Labor's Bureau of Labor Statistics. (#JobsReport). It marks the sector's best January hiring month since 2017. IT occupations in all sectors of the economy grew by more than 78,000 positions.1 "The latest tech job figures signal a continuation of hiring momentum with contributions in both expected and unexpected employment categories," said Tim Herbert, executive vice president for research and market intelligence at CompTIA. "On the occupation side, the data confirms the multi-faceted nature of employer tech talent needs with demand spanning software, artificial intelligence, infrastructure, IT support, security and more." January's tech sector employment gains were led by the addition of 11,300 positions in IT services and custom software development, an important indicator of small and medium-size business activity. Telecommunications recorded a surprisingly strong performance with 6,000 new positions, the strongest month for telecom hiring since November 2017. Also in positive territory were other information services, including search engines, up 2,500 positions, and computer and electronic products manufacturing, which added 1,300 workers. Employment in data processing, hosting and related services slipped by 1,600 jobs. The national unemployment rate for IT occupations was 2.4% in January, down from 3% in December 2020. Tech sector employment – a combination of technical and non-technical positions within U.S. technology companies – totaled nearly 4.7 million workers in January. Tech Job Postings Up for Second Straight Month Employer job postings for core IT positions exceeded 232,000 nationwide in January, an increase of about 26,000 over the previous month. Positions for software and application developers accounted for the largest share of the job openings (67,200). Employers also advertised opening for IT support specialists (21,000), systems engineers and architects (18,200), IT project managers (16,000) and systems analysts (15,200). Job postings for positions in emerging technologies or those requiring emerging tech skills also saw a jump – from 57,500 in December to nearly 65,900 in January. Positions in artificial intelligence (9,715) accounted for nearly 15% of the total. Among metropolitan areas across the country, Los Angeles, San Francisco, Washington, D.C., Atlanta and San Jose recorded the highest month-over-month gains in IT job postings. California, Florida, Ohio, Georgia and New York had the strongest performance among the states. Industries with the most January job postings for IT talent included professional, scientific and technical services (43,070), finance and insurance (20,353), manufacturing (18,341) and information (13,852). About CompTIA The Computing Technology Industry Association (CompTIA) is a leading voice and advocate for the $5 trillion global information technology ecosystem; and the estimated 75 million industry and tech professionals who design, implement, manage, and safeguard the technology that powers the world's economy. Through education, training, certifications, advocacy, philanthropy, and market research, CompTIA is the hub for advancing the tech industry and its workforce. Visit www.comptia.org.

Job Creation: Feeble in the Winter, but Robust in Spring

NEW YORK, Feb. 5 :After a drop in December, in January the number of jobs augmented by just 49,000, undershooting economists' anticipations. The employment level is still almost 9 million jobs lower compared to pre-pandemic levels. The published unemployment rate considerably lowered from 6.7 to 6.3 percent, and the actual rate, after adjusting for the misclassification mistake, is 6.9 percent. The labor force participation rate witnessed a drop to 61.4 percent, and unlike the unemployment rate it is not revealing signs of enhancement in recent months. In January, the number of jobs in the leisure and hospitality sector continued to decline, but much less rapidly than in December. Sectors that had been doing well, such as manufacturing, warehousing, and retail, were weak in January. On the positive side, the most notable increase, 80,900, was in the temporary help industry, one of the most reliable leading indicators of employment, suggesting that job growth may improve in the coming months. The number of new infections in the US peaked in early January, after which it has been sharply declining. However, the labor market continues to be at risk of job losses. Over the next couple of months, there will be two competing forces that will determine how the labor market will expand: new strains of the coronarvirus, which may spread more rapidly, and the distribution of vaccines. By late spring, however, it is estimated that the number of new cases will be significantly lower due to the rollout of vaccinations, and the economy could start adding jobs again at an accelerated pace. Between now and the end of the year, around 4 million jobs could be gained, and the unemployment rate could drop to about 5 percent. Larger-than-expected government stimulus could lead to even larger job gains.

AARP's Unique Interview in the February/March Issue of AARP The Magazine: Tony Bennett Speaks About Alzheimer's Aging

Feb 04, 2021, 12:45 ET WASHINGTON, Feb. 4: The February/March 2021 issue of AARP The Magazine (ATM) showcases cover star George Clooney expressing his thoughts from the heart regarding aging, family and the accident that nearly killed him; Tony Bennett and family revealinh the renowned singer's diagnosis of Alzheimer's disease; well known fashion designer Norma Kamali disclosing her secrets to work-from-home success. Additionally, a thorough look at undesirable habits affecting your heart health and how to take superior control of your fiscal world. In this issue of AARP The Magazine: Cover Story: George Clooney At almost 60 years old, George Clooney's success as a multi-hyphenate powerhouse is undisputed. In an in-depth interview with the magazine, the actor, director, producer, screenwriter and philanthropist opens up and shares his greatest life teachings on meaningful connections, living in your money and more. Tony Bennett In an AARP exclusive, the singer's family opens up about his cognitive decline, revealing his official diagnosis with Alzheimer's. Despite being at an advanced stage of the disease, Bennett has continued to play music and stimulate his creativity, under the guidance of his doctors. His newest project is a second duets record with Lady Gaga, expected to release later this year. Ellen Burstyn The actress, best known for her roles in Alice, The Last Picture Show and Resurrection, reflects on her award-winning career. Through emotional anecdotes and candid memories, Ellen Burstyn shares her achievements, grief and the importance of kindness. Health: 12 Worst Ways You Can Hurt Your Heart Did you know that waking up to an alarm clock could take a harsh toll on heart health? AARP exposes the potential harmful effects of alarm clocks, sugary coffee creamer, diet soda and more that could be putting extra strain on your cardio system. Plus, how too much of a "good thing" can actually be "bad" for you. Fraud/Scams: The Catfish Hunter AARP's resident fraud expert Doug Shadel sheds light on the dangers of online romance, offering helpful tips on protecting yourself from these stealth predators. Your Money: How to Take Control Our annual personal finance special section shows you how and when to skip the experts and take charge of selling home, writing your will, doing your taxes, managing your investments and more. With new web tools and services, the need for pricey professionals is decreasing. Your AARP: How to Get Taxes Done Remotely Did you know AARP is the nation's largest volunteer-run income tax preparer? Our AARP Foundation Tax-Aide program helps millions of Americans file each year for free. This year, the all-volunteer program is making further changes due to the pandemic, including modified in-person meetings, simple self-preparation tools and more. The Power of Playlists Remember those FM deejays who introduced you to all kinds of new music? The equivalent today are music playlists, compiled by musicians, deejays, celebs and other music lovers. We explain how to access a wide range of thoughtful, unique music compilations on the hottest streaming services. Norma Kamali At 75, the pioneering fashion designer discusses writing her new book, I am Invincible, work-from-home style hacks, finding her soulmate in her 60s, intermittent fasting and more. About AARP AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment.

Meredith Corporation's Exquisite Kitchens & Baths Magazine To Showcase 30 Most Novel Products For 2021

NEW YORK, Feb. 4: Meredith Corporation's Beautiful Kitchens & Baths magazine, component of the organisations Luxury Home Design Group, revealed its tenth-yealy catalogue of 30 Most Innovative Products. The total catalogue st hows editors' choices for their most attractive novel kitchen and bath design products unveiled in the previous year. These products will be featured in the spring issue of Beautiful Kitchens & Baths magazine, on-sale February 5th, and in the Spring 2021 issue of Traditional Home. The 2021 list includes Fisher & Paykel's Professional Dual-Fuel Range, Kohler's Setra Touchless Kitchen Faucet, Moen's Nebia Spa Shower, Daltile's RevoTile, and C by GE's Wire-Free Dimmer Smart Switch for their ability to combine clever function, sophisticated style, and cutting-edge technology. "The goal of innovation is to lower the stress level in our lives—which is more important than ever during these challenging times—by simplifying tasks, saving tim­e, and creating a safer, healthier, and calmer home environment," says Samantha Hart, Executive Editor, Luxury Home Design Group. "Our winning products deliver on all fronts—and they're great-looking, too!" Hart notes that products selected also include a front-load washer with odor-blocking technology, a voice-activated faucet, a wine refrigerator with colorful LED lighting, overscale ceramic tiles that mimic the look of wallpaper, and a dishwasher that automatically dispenses the right amount of detergent based on the selected program. Manufacturers recognized include well-known brands such as Miele, Bosch, and Duravit, as well as custom designers and manufacturers such as Native Trails, Easy Drain, and Island Stone, among others. ABOUT MEREDITH CORPORATION'S NATIONAL MEDIA GROUP Engaging 95 percent of American women across every stage and every day of their lives, Meredith Corporation's National Media Group is home to 40+ iconic brands, including PEOPLE, Better Homes & Gardens, Allrecipes, Southern Living, REAL SIMPLE and Magnolia Journal. The company provides trusted content and experiences that resonate with a massive, highly receptive audience, reaching consumers where they are across digital, magazines, social platforms, video, audio and connected home assistants. Meredith's powerful brands have enabled the company to become the No. 2 licensor globally, including more than 3,500 SKUs of branded products at Walmart. Meredith's businesses also include leading affinity marketer Synapse, award-winning creative content studio Foundry and the Meredith Data Studio.

38% of Consumers Utilise Savings to Encompass Vices as Pandemic Results in Augmented Spending

CHARLOTTE, N.C., Feb. 4: Anxiety and spending have always been connected, and the coronavirus pandemic has made fiscal vices more enticing for numerous Americans. As stated in the most recent MagnifyMoney survey, 70% of consumers have expended money all through the pandemic on financial vices, varying from alcohol and cigarettes to adult amusement and lottery tickets — spending almost $950 on average. Additionally, almost 4 in 10 Americans utilized money from their savings account to cover these vices in 2020. To find out how the pandemic impacted this kind of spending, MagnifyMoney surveyed 1,550 Americans on what vices people were spending on — and what money they used to do so. Key Findings: 70% of consumers have spent money on at least one financial vice during the pandemic — especially alcohol, cigarettes, and lottery tickets. Men and those laid off or furloughed amid the pandemic are spending more on adult entertainment. 26% of men and 28% of those who were laid off or furloughed said they're spending more on adult entertainment, such as OnlyFans, than they were before the pandemic. Americans spent $946 — on average — on vices in 2020. 45% of consumers feel guilty about spending that money, and those who were laid off or furloughed feel significantly more guilty than those who didn't lose income. 46% of those who spent money on a vice in 2020 said they sometimes opted to spend money on the vice rather than put the money in savings. Separately, 38% went a step further and pulled money from their savings account to cover a vice. Some consumers who struggled the most during the pandemic have taken on debt for their vice, including 33% who were laid off or furloughed, 26% of millennials and 21% of Gen Zers. Across all respondents, 17% went into debt for a vice within the past year. About a third of those who spent money on vices in 2020 said that spending translated to an argument with a loved one. For example, 26% of millennials and 24% of men argued with a romantic partner or spouse, while 24% of Gen Zers argued with a friend. "People have just been bombarded by stress continuously for the past year, and many people lean on their vices to help them through really difficult times," said Matt Schulz, LendingTree's chief credit analyst. "It's troubling because these vices can often do far more damage than good, but I also totally understand why people fall back on them." "By going into debt over your vices, you're simply creating multiple problems for yourself while trying to solve another one," Schulz said. "Instead of leaning on one of those unhealthy, costly vices, consider alternatives like exercise, meditation, reading, writing or other things that you might be passionate about that can consume your time and relieve stress. Ultimately, your body, your wallet and your family will be glad you did." Methodology MagnifyMoney commissioned Qualtrics to field an online survey of 1,550 Americans, conducted Jan. 8-11, 2021. The survey was administered using a non-probability-based sample, and quotas were used to ensure the sample base represented the overall population. All responses were reviewed by researchers for quality control. We defined generations as the following ages in 2021: Generation Z: 18 to 24 Millennial: 25 to 40 Generation X: 41 to 55 Baby boomer: 56 to 75 While the survey also included consumers from the silent generation (defined as those 76 and older), the sample size was too small to include findings related to that group in the generational breakdowns. About MagnifyMoney MagnifyMoney.com, a subsidiary of LendingTree, makes it easy for consumers to shop for the best financial products and get answers to their most important financial questions. MagnifyMoney's unbiased advice and comprehensive product database helps millions of people compare credit cards, loans, checking accounts and savings accounts. MagnifyMoney's newsroom of personal finance experts is dedicated to helping people save money and lead financially healthier lives through strategies and tips for avoiding fees, getting out of debt, paying off student loans, avoiding consumer scams and other financial topics. MagnifyMoney was launched in 2014, was acquired by LendingTree in 2017, and is based in New York, NY. For more information, please visit www.magnifymoney