Valtech Reveals the Procurement of Radon Creative

STOCKHOLM, Feb. 23: The procurement of well known creative agency Radon Creative showcases Valtech's worldwide position as an end-to-end tactical partner for business transformation. By enhancing its creative offering and marketing services worldwide, Valtech is presently even better equipped to deliver best-in-class solutions that combine expertise, data and creativity to take brand experiences to a new level. As customer behaviour continues to drive change in most industries, the addition of Radon Creative enhances Valtech's ability to transform the full customer experience. With expertise across creative disciplines including brand strategy, film production, design, animation and media, Radon Creative's award-winning experience delivers innovative communication and branding that has the power to delight and elicit emotion at every stage of the customer journey. That's why international brands like Electrolux, Essity, Husqvarna, Carlsberg, Ericsson, Interflora and Klarna have chosen Radon Creative as their key creative partner. Embracing Radon Creative into the Valtech group opens new creative possibilities for clients and reinforces Valtech's global presence as a holistic business transformation partner for leading brands and enterprises. "At Valtech, we focus on delivering exceptional customer experiences for our clients across all touchpoints and recognize the vital importance of offering creative strategy across all our engagements. With Radon Creative, we are strengthening our creative edge and elevating our customer experience offering even further. While we might have different histories, we share a great deal in terms of approach and values, and I look forward to our future successes," says Olivier Padiou, Group Chief Operating Officer at Valtech. "We have always strived to create holistic brand experiences and until now we have been able to deliver on one side of that coin. The merger with Valtech enables us to broaden our creative universe by combining our cutting-edge expertise in creative communication with the business-focused digital experiences where Valtech is best in class and operates at an entirely different scale globally," says Sofia Kocken, CEO at Radon Creative.

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